Turning Paper into Purpose: The Remarkable Journey of Kimani wa Makaratasi


By Steve El Sabai

Kimani wa Makaratasi stands out as one of Kenya and East Africa’s most inspiring entrepreneurs, a living example of resilience, innovation, and purpose driven enterprise.

His journey is a true grass to grace story. From humble beginnings, Kimani founded Jamii Products, a homegrown venture that has transformed the recycling landscape by turning simple manila paper into valuable, market ready products. What many dismissed as waste, he recognized as opportunity, laying the foundation for a business model rooted in sustainability, creativity, and social impact.

Through Jamii Products, Kimani has not only built a successful enterprise but has also demonstrated the power of the circular economy in creating jobs while protecting the environment. By recycling paper waste and giving it new life, the company has helped reduce environmental degradation while offering dignified livelihoods to many young people.

Beyond business, Kimani is deeply passionate about mentorship and youth empowerment. He has become a strong voice of encouragement for students who may not have performed as expected in the Kenya Certificate of Secondary Education examinations, urging them not to lose hope or self belief.

“Examination results do not define your future,” Kimani often emphasizes. “What truly matters is how you use your time, your skills, and your creativity.”

He encourages such learners to remain productive by enrolling in short, practical courses that focus on hands on skills rather than certificates alone. At Jamii Products, young people are exposed to training in recycling, craftsmanship, and entrepreneurship, equipping them with employable skills and opening pathways to self reliance.

Kimani’s story challenges the conventional narrative of success and redefines what achievement looks like in modern Kenya. His journey proves that innovation does not always begin in boardrooms, and that sustainable solutions can emerge from the simplest ideas when driven by vision and determination.

Through his work, mentorship, and unwavering belief in second chances, Kimani wa Makaratasi continues to turn paper into purpose, reminding society that no effort is wasted and no dream is too small to grow.

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