Naivas Marks 35 Years with Strategic Launch of Lucky Summer Store in Baba Dogo
By Jameson Mutua A file photo of Naivas Supermarket in downtown Nairobi. The retailer has opened a new store in Lucky Summer as part of its ongoing 35th anniversary celebrations. Naivas Supermarkets, Kenya’s leading homegrown retail chain, has today officially opened its newest outlet—Naivas Lucky Summer—located in the vibrant Baba Dogo neighborhood. The launch marks the company’s second store opening in 2025 and is a strategic milestone in its ongoing 35th anniversary celebrations. Positioned within Nairobi’s fast-growing northern suburbs, the Lucky Summer branch underscores Naivas’ aggressive expansion drive and commitment to bringing world-class retail experiences closer to the communities it serves. “The launch of Lucky Summer is not just another store opening—it’s a reaffirmation of our purpose,” said Andreas von Paleske, Chief of Strategy at Naivas Supermarkets. “At 35, we are still as committed as ever to being a brand that shows up where Kenyans live, work, and dream. Thi...